Course Description

Businesses often find themselves in a challenging situation and need to find reliable answers to key questions in order to make the right decisions. The research proposal is a statement of intent and explains the purpose for the research to take place. This course is designed to assist participants acquire the skills for developing sound business research proposals in a focused and disciplined way. Although business research proposals differ in terms of subject areas yet most of the central features that all business research proposals share are same. In general, without a clear proposal, it is unlikely to embark on a systematic investigation and discussion of a problematic issue in any chosen area of research.

Expected Learning Outcomes

At the end of the course, participants will be able to:

  1. Develop properly structured business research proposals on varying subject matter areas;
  2. Use existing research literature to justify experimental design choices;
  3. Compile a literature review that reflects studies that are relevant to the business research being proposed;
  4. Write and revise drafts to achieve clear and direct prose style, and employ standard editing practices for self- and peer-reviews;
  5. Discuss ethical issues ranging from plagiarism and intellectual property to human subjects protocols and public responsibility.